Wednesday, April 06, 2011 by Geoff McIntyre Comments (0)
The vast majority of the market is made of people who won’t buy until someone else buys first. Sales take off when you get the early majority on side, but you can’t get there unless your message resonates with the early adopters. You can capture these people by switching your focus from what to why. View the full blog post
Wednesday, March 09, 2011 by Geoff McIntyre Comments (0)
There are few “black and white” answers when it comes to Canadian tax law. Most situations require a careful evaluation of the facts combined with knowledge of the Income Tax Act, related resources and case law. The question of whether the activity of making wine constitutes farming is a great example. View the full blog post